One basic benefit that attracts any person towards IP is cost saving. Where you were spending around a dollar on call per minute, IP alternative could either be offering that for free or around a few cents. Even at this level companies are enjoying handsome margin levels.

IP has really enabled certain technologies that could mean a lot in the times of recession for enterprises as well as the individuals. The basic one could be a voice call. From organizations to individuals, everybody will save 70 – 80% on calls. Then there is convergence. So the operating expenses also go down as organizations are maintaining a single network for all its communication needs – data, voice, video and wireless.

Video conferencing and Webinars could be alternatives for corporate meets, board meetings and training programs. Thus saving a lot on the travel expenses associated. In the SME segment, who cannot afford or find it worth to own things and deploy communication infrastructure, could use the VoIP clients like Skype for communicating over the public Internet. They could save on the inter locations communications cost.

In the enterprise segment, companies could go for hosted solutions, making their fixed costs as variable so paying for only that they use.

Besides, cost cutting and controlling is a common phenomenon during the slowdown and billing solutions for IP based systems are so efficient that they can be easily monitored, managed and controlled. By this the managers would be able to limit the communications cost within their budgets.

All this would mean more and more usage of IP resulting in the increase in demand for IP communications. At the same time, companies would not prefer to invest in the infrastructure even if the operational costs would go down. So the hosted offers will have an edge. Or else the operators and vendors will have to come together and bundle the service with cyclic payment plans ranging from monthly to maximum possible and feasible plan. The option could be intensive usage of software – softclients on the CPE side where the customers (enterprises) would buy the multiuser licenses for the software rather than buying the equipments and devices.

Definitely, companies would like to cut communication costs but not the communication. So even those who were reluctant about IP will think of it now and could perhaps be trying it. This will only result in more deployments. For the vendors and service providers, the challenge would be designing plans that are based on variable costing as companies would like to see their communications cost in line with the business volumes.

The present recessionary conditions could be the turning point for IP technology. We could potentially see enterprises looking at alternatives that offer communications coming with cheaper costs and there is nothing better and cheaper than IP.

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