iPhone did genuinely good for Apple. After mac books and ipods, this was yet another marvel from Apple that laid a mark on the industry as a whole. No doubt, Apple made money and is making money from iPhones, the industry owes a lot to the phone as well. iPhone gave the mobile industry the [...]

The end products for market research, reports have become soft – they are not now printed, except for those still conservative formal researchers. Many market research groups, small ones like ours, prefer to deliver output in soft copies as it saves a lot on printing, shipment and helps to keep the reports interactive. There is [...]

Market research has almost become paperless. By using simple technology solutions (although making them is not easy) market researchers worldwide have been able to put in research in a very cost effective manner besides squeezing the time schedules. A lot of tools help market researchers in the analysis part of the research making the post [...]